Bargain Fever: How to Shop in a Discounted World
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Shipped to over one million happy customers. This book is a bargain hunter sbible.
Michael Tonello, author, Bringing Homethe Birkin These days almost half of everything is sold atsome kind of discount. This seismic shift hasmade shoppers more savvy than ever, generatingphenomena like extreme couponing, flashsales, and Groupon. But meanwhile, retailershave developed their own tricks to protect theirprofit margins, including secret sales, shiftingprices, and shredding perfectly good clothes. In this playful, deeply researched book, MarkEllwood uncovers the sleights of hand that sellersemploy to hoodwink unsuspecting buyers.
He takes us from the floor of upscale departmentstore Bergdorf Goodman to the bustlingaisles of a Turkish bazaar, from the outlets ofrural Pennsylvania to a town in Florida that sthe spiritual capital of couponing. His book is amanual for thriving in this new era, when dealhunting has gone from being a sign of indigenceto one of intelligence.
Bargain Fever Summary
Bargain Fever lifts the veils off the sales, ensuring even more that you'll never pay retail again. Ellwood has confected a rollicking good read that informs us as much about how we tick as it does about the phenomenon of bargain hunting. Through gumshoe investigative reporting and revealing case studies, Mark Ellwood's Bargain Fever explores our addiction to acquiring abundantly on the cheapwhether we need the items or notand how corporations have encouraged and nourished it with coupons, outlets, sales, and other commercial gimmicks.
The science of whipping up this consumerism frenzy is startling and somewhat revolting; Bargain Fever is a shopaholic's cure.
30 June & 1 July – Pages of Mark Ellwood’s Bargain Fever | mobilemojoman
I love this book. April 5, - Published on Amazon. I learned a bit about the way that stores have come to be the way they are today and some of the marketing ploys they use to boost sales. February 6, - Published on Amazon.
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This Book have some digital formats such us :paperbook, ebook, kindle, epub, fb2 and another formats. Shopping tips from 'Bargain Fever' by Mark Ellwood pemilusydney. Email Newsletter. The relentless pursuit of deals has totally disrupted the relationship between buyers and sellers. In this playful, well-researched book, journalist Mark Ellwood investigates what happens to markets when everything's negotiable.
Americans love a bargain, and our passion for a good deal has sparked a paradigm shift in the retail industry. Journalist Ellwood offers surprising statistics that indicate that bargain shopping has become a permanent way of life.